Remodeling Marketing Agency

Booked kitchen, bath, and whole-home jobs in 90 days

Remodeling marketing run as 90-day sprints. SEO, paid search, and conversion work — with a written pipeline diagnosis at the end.

Get seen as a custom home builder
Get Seen In Your Community
Tailored Marketing
Secure Predictable Leads
Builder Growth
Watch Your Business Grow
What good looks like

Remodeling marketing that books jobs

You’ve probably been here before. An agency promised SEO rankings, ad clicks, or a fresh website. Three months in you have a dashboard full of impressions, a slow-leaking retainer, and the same empty calendar you started with. Meanwhile, your sales team is on the phone with tire-kickers who found you on Houzz.

Marketing for remodeling contractors only matters when it books high-ticket jobs from homeowners who are ready to sign.

Most remodelers earning $500k-10M hit the same wall:

Referrals only go so far — great work brings word-of-mouth, but it caps your growth

You’re invisible in key towns — competitors show up on Google where you should

Your website looks good but can’t be found — beautiful design, zero discoverability

Your marketing is scattered — some SEO, occasional social posts, a Houzz profile, an Angi listing, maybe a few random ads… but low quality leads and nothing working together

Past agencies delivered rankings instead of jobs — three months of dashboards, no booked consultations.

We don't do forever monthly retainers

How we build your Lead-Flow System

We build predictable growth through focused sprints — the same way you build: one phase at a time, each layer supporting the next.

Each sprint is a short, time-bound project with a specific goal and a defined outcome.

Builder SEO
1. Pipeline Diagnosis
Timeline: 1 Week

Your strategic foundation.
We audit your market position, website, Google Business Profile, and competitor footprint to surface the biggest opportunities to increase your lead flow, and the order to fix them.
You'll know exactly what to fix, in what order, before any sprint begins.

Schedule a Call
Builder Ads
2. Foundational Sprint
Timeline: ~1 month

Make the foundation solid.
Site speed, technical SEO, Google Business Profile, service-area structure, tracking, and conversion paths — the structural work that has to be right before anything you build on top will hold.
The plumbing nobody sees, but everything depends on.

Schedule a Call
Builder SEO
3. Build-Out Sprint
Timeline: ~1-2 months

Build the pages that rank.
Service pages, location pages, and project pages — the high-intent pages that get you found for searches like "kitchen remodel in [your town]."
These are the pages Google uses to understand what you do and where you work — the backbone of local search.

Schedule a Call
Builder Website
4. Authority Sprint
Timeline: ~3 months

Become the remodeler every platform trusts.
Digital PR, high-authority mentions, strategic backlinks, and entity signals that tell Google, Maps, and AI search tools you're the trusted remodeler for your towns. When your authority compounds, the rankings come to you.
This is the sprint that pushes you to the top — and keeps you there.

Schedule a Call
Builder Website
5. Paid Boost Sprint 
Timeline: ~3 months

Book consultations this week.
Paid search and paid social put you in front of homeowners who are ready to hire now, in the towns you want to win.
The fastest way to fill the calendar while the rest of the system compounds.

Schedule a Call
Each sprint = Clear scope.
Clear outcome.
No retainers.
Who this is for

Digital marketing for remodeling contractors

OneCity Digital builds lead-flow systems for remodelers and the custom home builders who run the same kind of business: six-figure projects, homeowner buyers, and pipelines that need filling every quarter.

You run a remodeling business doing $500K–$10M annually

You want to win higher-ticket projects

You serve a specific market or set of towns

Your business depends on referrals, and you're feeling the ceiling.

You want to be the first remodeler homeowners in your market call

You're probably not a fit if:

  • You're hoping to hand this off and stay out of it — the work needs you in it.
  • You don't want input on the parts of your business that affect marketing — pricing, sales process, operations.
  • You think marketing can compensate for problems your business needs to fix.
Builder Marketing Planning Meeting
Matt Carroll owner of Builder Marketing Group

Matt Carroll

Lead Strategist & Founder

Why an agency built for remodelers and builders

About OneCity Digital

My grandfather was a builder. I grew up around the work and the people who did it, and when remodelers and custom home builders started showing up as clients, I leaned in. I like the craftsmanship, I like the math (six-figure projects to homeowners with long memories), and I like the fact that most remodelers have no idea how close they are to ranking — their competitors usually aren't doing much, and a few things done right will win the market.

The thing I believe about marketing, more than any other thing: if you confuse people, you lose people. You can drive all the traffic in the world to a site that doesn't speak clearly, and nothing happens. That's why we don't start with keywords. We start with the message, then build the system around it.

— Matt Carroll, Founder, OneCity Digital

See the Numbers

Case Studies

Ready to start?

Start with the Pipeline Diagnosis

This is where we audit your market position, website, Google Business Profile, competitors, and conversion paths to surface what's blocking your growth — and the order to fix it.

What you get:
• A complete evaluation of your current lead flow
• The biggest opportunities to grow, prioritized
• A sequenced roadmap of what to fix first
• A 30-minute walkthrough call to review the findings

Investment: $500 — fully credited to month one if you decide to work with us
Timeline: 1 week
Outcome: A written diagnosis you can act on, whether you hire us or not.

Grow your builder and renovation business picture